The Museum of Ice Cream’s Austin location is officially closing its doors.
The Museum of Ice Cream, which began in New York as an interactive pop-up that kickstarted the “Instagram Museum” trend, opened a location at the Domain in Austin in the summer of 2021. Located at the Domain next door to North Italia and across from True Food Kitchen, Austinites could access five treats and 12 interactive exhibits for a little over $20 per person.
According to its website, the museum is closing its doors at the conclusion of its lease, but is looking for a new location in central Austin.
“After an incredible four-year run, Museum of Ice Cream at The Domain will be closing its doors at the conclusion of our lease,” the museum’s website reads. “This was our first museum to open after COVID, and it has become a true Austin staple—thanks to YOU! … While this marks the end of our time at The Domain, it’s not goodbye forever. We’re on the hunt for a new home in central Austin and hope to welcome you back in the future!”
The Museum of Ice Cream filed a WARN notice last week, announcing that it would lay off 38 employees, with their final day being July 10.
The museum has not responded to requests for comment about the museum’s closing or the layoffs.